35 Ethical & Sustainable Clothing Brands Betting Against Fast Fashion

Fair Trade & Ethical Clothing Brands

On April 24, 2013, the Rana Plaza tragedy killed over 1,100 garment workers in Bangladesh and wounded over 2,200 more. The incident left consumers all over the world questioning who makes the clothes we wear every day and in what kind of conditions? Documentaries like ’The True Cost’ shine a light on how the fast fashion industry depletes the earth’s resources and leverages slave labor to pass on a "cheap" cost to the end consumer.

Who makes the clothing we wear every day and in what conditions?

As consumers, we’ve become increasingly conscious about our purchases, channeling the power of our vocalized objections to make a positive difference for the people involved in the making of our clothes and goods.

Now, eight years after the Rana Plaza tragedy, dozens of slow fashion brands have emerged that are dedicated to ethical and sustainable practices. The 35 companies we have listed below are some of our favorite ethical alternatives to fast fashion companies. Each one has made it a central part of its mission to approach fashion in an ethical and transparent way that considers both people and the planet.

If you're making the shift to a completely ethical wardrobe, check out our guides to responsibly made shoes and fair trade jewelry. If you live in the UK, here are fair trade fashion brands in the UK. Are you looking for secondhand and vintage instead? Check out our guide to affordable places to shop secondhand clothing!

Pricing Guide

   $ | Typically under $50
$$ | Typically $50–$100
$$$ | Typically $100–$150
 $$$$ | Typically $150 or more

1. Patagonia

Based In | California, USA
Ethics | Certified B Corp, Fair Trade Certified, organic cotton, environmental sustainability initiatives, gives back
Best For | Fair trade outdoor clothing
Product Range | Adult & children’s outdoor apparel, swimwear, activewear
Size Range | XXS–3XL; up to US 22
Price Range | $$

Patagonia, one of the earliest defenders of environmental ethics in the activewear fashion industry, was also one of the first adopters of using recycled materials and switching to organic cotton. Patagonia is expanding its commitment to labor ethics and works with US factories as often as it can, including in Texas and North Carolina. We admire Patagonia for the positive personal impact its fair trade factories have around the world, its secondhand Worn Wear collection, and sustainable apparel for all.

Shop Patagonia

2. Pact

Based In | Colorado, USA
Ethics | Fair Trade Certified, GOTS certified organic cotton, carbon-offset shipping
Best For | Fair trade organic cotton basics
Product Range | Adult & children’s basics, underwear, activewear
Size Range | XS–3XL; up to US 24
Price Range | $

Pact is pretty obsessed with making super-soft clothes that also make the world a better place. This socially conscious brand goes to great lengths to make sure its entire supply chain, from the growing and harvesting of the organic cotton to the final sewing and all the processes in between, are as clean and responsible as possible. The non-GMO cotton is great for you and the farmers growing it. Pact offers carbon-offset shipping for a more sustainable purchase.

Shop Pact


Based In | New York, USA
Ethics | Certified B Corp, Fair Trade Certified collections, sustainable materials & practices, gives back, circular & take-back initiatives
Best For | Organic linen clothing
Product Range | Women's apparel, accessories, shoes
Size Range | XXS–3X; up to US 24
Price Range | $$$$

EILEEN FISHER is an industry leader in ethical and sustainable fashion. The company believes social and environmental injustices are a reason to do business completely differently, and carefully oversees its entire supply chain to ensure fair working wages. The brand is also on a mission to be a leader in circular systems, taking back old pieces of apparel and making new ones whenever possible. Otherwise, they source the best in organic cotton and linen, recycled nylon, and silk without hazardous chemicals.


4. Sézane

Based In | Paris, France
Ethics | Fair labor standards, natural & sustainable materials, gives back, recycled packaging, powered by renewable energy
Best For | Blouses & dresses
Product Range | Women’s apparel, denim, handbags, accessories, shoes
Size Range | XS–L; up to US 14
Price Range | $$$

Born in Paris, France, Se?zane believes in sustainable production that benefits people and the planet. The brand started online as a way to cut out the middleman, focusing on responsible production as close to zero waste as possible. In 2017, Se?zane created a philanthropic initiative, DEMAIN, to help children access education and equal opportunities. We’re eyeing the delicate blouses and dresses—ones that can be worn every season. With leather goods, knitwear, denim, shoes, and jewelry, the collection has it all for responsible shoppers who value beauty and quality.

Shop Se?zane?

5. ABLE?

Based In | Tennessee, USA
Ethics | Female artisan-made, fair labor practices, B Corp
Best For | Feminist brand supporting women
Product Range | Women’s apparel, denim, shoes, accessories
Size Range | XS–XXL; up to US 14
Price Range | $–$$$

ABLE believes that to end cyclical poverty, you must create economic opportunities for people, especially women, to provide for themselves. The beautiful bags and wardrobe staples like denim are made all over the world by fairly paid women who have overcome extraordinary circumstances. If you don't pick the right size or color the first time, ABLE offers free US shipping until you find the perfect fit on your apparel, denim, or shoes.


6. Boden

Based In | London, UK
Ethics | Fair trade apparel, sustainable cotton, eco-friendly practices, ethical supply chain, gives back
Best For | Dresses for any occasion
Product Range | Adult & children’s apparel, shoes, handbags, accessories
Size Range | XS–XL; up to US 22
Price Range | $$–$$$

Boden has spent nearly 30 years taking the UK by storm, and now it’s gone worldwide. The company is committed to responsible sourcing, fair trade, and ethical practices across the 15 countries it has factories in, as well as eco-friendly options at every part of the supply chain. While the apparel runs the gamut from men’s chinos to children’s clothing, we’re most excited about the women’s dresses for work, the beach, and everything in between. With flattering silhouettes and whimsical patterns, you’ll find the responsibly made dress of your dreams.

Shop Boden

7. Tradlands

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Based In | California, USA
Ethics | Ethical small-batch production, natural & deadstock materials, inclusive sizing
Best For | Cardigans & dresses
Product Range | Women’s apparel
Size Range | XXS–5X; up to US 24
Price Range | $$–$$$$

Tradlands was created from a simple idea: to make high-quality essentials for women, inspired by classic menswear. Tradlands creates staples with a relentless emphasis on fit, details, and quality. Its rigorous standards ensure that each piece you purchase is top-notch quality, and has been sustainably made. Tradlands also produces in small batches with ethical facilities, deadstock excess fabrics, and independent artisans to produce less waste. From the chunky cardigans to the linen tees, Tradlands’ goods are a staple in any capsule wardrobe.

Shop Tradlands

8. Outerknown

Based In | California, USA
Ethics | Fair Labor Association & Bluesign certified manufacturing, some Fair Trade Certified products, sustainable fabrics & practices
Best For | S.E.A. Jeans
Product Range | Adult apparel, swimwear, accessories, bags, shoes
Size Range | XS–XL; up to US 16
Price Range | $$–$$$

Looking for durable classics that transcend season? Outerknown has you covered. This sustainability-forward brand knows that a truly conscious company needs to consider both people and the planet before, during, and after production. Outerknown works with global partners who offer fair wages and practice sustainable production, and the company carefully details each and every partner on its site. They’ve also been a leader in creating many sustainable firsts, including recycled plastic trunks. The California-cool aesthetic for all genders, matched with the brand’s ethics, has us excited to come back for more!

Shop Outerknown

9. tentree

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Based In | Vancouver, Canada
Ethics | Certified B Corp, sustainable & eco-friendly materials, ethical manufacturing, gives back
Best For | Cozy, casual essentials
Product Range | Adult & children’s tops, bottoms, & outerwear, bags, accessories
Size Range | XS–XXL
Price Range | $$

Using sustainable and comfortable materials, tentree makes Earth-first essentials for the whole family. And as part of its commitment to give back, 10 trees are planted for every item purchased—that’s ~55 million to date (with a goal of 1 billion by 2030)! Designed in Canada and ethically manufactured globally, tentree offers lifestyle and loungewear including cozy sweat sets, t-shirts, cardigans, dresses, and jackets made from sustainable fabrics like Tencel, hemp, and organic cotton. With minimal footprint and maximum comfort, tentree has something for everyone looking to make an impact one step at a time.

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10. Kotn

Based In | Toronto, Canada
Ethics | Certified B Corp, organic cotton, safe & fair labor standards, gives back
Best For | Egyptian cotton wardrobe staples
Product Range | Adult basics, loungewear, accessories
Size Range | XS–XXL; up to US 16
Price Range | $

If you’re looking to add some luxury to your daily wardrobe, look no further than Kotn’s ultra-soft basics made from Egyptian cotton. From its farms to its factories, Kotn creates all of its garments in a fair and safe environment, and is even helping suppliers make the switch to organic within the next five years. In addition, Kotn has helped impact over 30,000 lives in Egypt through building schools and funding nearly 700 farms. The team is dedicated to quality manufacturing, so you know its cotton tees will last you 30 wears and beyond—and they’ll be cozy and impactful every time.

Shop Kotn

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11. Summersalt

Based In | Missouri, USA
Ethics | Sustainable & recycled fabrics, recycled packaging, WRAP-accredited factories
Best For | Swimwear & activewear
Product Range | Women's apparel, swimwear, loungewear, sleepwear, activewear
Size Range | XS–2X; up to US 22
Price Range | $$–$$$

Summersalt, a travelwear brand offering swimwear, athleisure, and loungewear, turned to women themselves to inform their fit—10,000 women to be exact. Equipped with over 1.5 million measurements, the team has created one of the most flattering and fashion-forward brands around, from color-blocking one-pieces to light and breezy sweaters. Summersalt pieces are responsibly made in WRAP- and sustainably certified factories, using materials like recycled polyamide, regenerative cupro, and cruelty-free wool.

Shop Summersalt

12. Reformation

Based In | California, USA
Ethics | Made in the USA, sustainable & regenerative fabrics, carbon- & water-neutral, safe & fair working conditions, living wages
Best For | On-trend eco-friendly clothing
Product Range | Women's apparel, denim, outerwear, bridal
Size Range | XXS–3X; up to US 24
Price Range | $$$

For the sustainable fashionista, Reformation offers on-trend pieces that will still be stylish long after the season is over. This Los Angeles-based brand creates products only from sustainable and upcycled materials in a fair wage environment. Reformation’s dedication to sustainable production is extensively explained on its website in its signature bold and unabashed style. Plus, each item comes with a description of its environmental footprint. We love that this already climate-neutral brand aims to be climate-positive by 2025!

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13. Thought Clothing

Based In | London, UK
Ethics | Organic & sustainable fabrics, safe & fair working environments, gives back
Best For | Affordable organic clothing
Product Range | Adult apparel, loungewear, accessories
Size Range | XS–XL; up to US 14
Price Range | $–$$

Thought is an all-natural clothing company with a simple philosophy: to design and make beautiful, timeless fashion while caring for our environment. The brand has developed long-lasting relationships with its factories and suppliers, and the company works to ensure that every team member who touches the clothing is treated respectfully with fair wages and working conditions. Thought donates all production samples at the end of each season to support women transitioning back into the workforce.

Shop Thought

14. United By Blue

Based In | Pennsylvania, USA
Ethics | Certified B Corp, recycled & organic materials, ethical manufacturing, plastic-free, gives back
Best For | Eco-friendly outdoor clothing
Product Range | Adult & children’s apparel, shoes, outdoor gear, accessories
Size Range | XS–XL
Price Range | $–$$

United By Blue is more than just an outdoor and everyday apparel brand: for each product sold, it removes one pound of trash from oceans and waterways through clean-up initiatives. As a B Corp, United By Blue is dedicated to doing what’s best for people and the planet before, during, and after production. The whole family can explore the world in its durable, travel-friendly apparel, and you can feel good knowing that you’re investing in a business that’s protecting our planet in more ways than one.

Shop United By Blue

15. Whimsy + Row

Based In | California, USA
Ethics | Made in the USA, deadstock & sustainable materials, fair labor standards, limited-run batches, carbon-neutral, gives back
Best For | Feminine tops & dresses
Product Range | Women’s apparel, denim, outerwear, swimwear, accessories
Size Range | XS–XL
Price Range | $$–$$$

Whimsy + Row is creating uber-sustainable high-quality garments for the modern, creative woman—elevating our daily wardrobes with a sense of ease and elegance. From flirty dresses to practical classics like cropped wide-leg pants in all your favorite seasonal colors, these pieces will be your most well-loved staples for years to come. Most of Whimsy + Row’s pieces are made responsibly in Los Angeles from deadstock fabrics, which means it’s making the most out of would-be waste material.

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16. Amour Vert

Based In | San Francisco, CA
Ethics | Sustainable & raw materials, small batch production, made in the USA, eco-friendly packaging, gives back
Best For | Classic & contemporary pieces
Product Range | Women’s apparel, loungewear, shoes, bags, accessories
Size Range | XXS–XL; up to US 18
Price Range | $–$$$

French for “green love,” Amour Vert is all about embracing (and caring for) the environment. The company starts with natural fibers and materials like hemp, ethical wool, and certified organic cotton, and partners directly with mills to develop sustainable fabrics like Tencel Modal and Lycoell. Ninety-seven percent of Amour Vert’s pieces are made in small batch quantities within a few miles of its San Francisco office. And for every tee you buy, the company plants a tree!

Shop Amour Vert

17. Fair Trade Winds

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Based In | Washington, USA
Ethics | Fair Trade Federation member
Best For | Wide range of fair trade brands
Product Range | Adult & children’s apparel, bags, accessories, gifts
Size Range | XS–2X
Price Range | $–$$ 

Fair Trade Winds carries some of the best fair trade fashion brands committed to creating clothing in an ethical manner. Each piece of the collection represents the hard work of the talented artisans who are working in cooperatives, becoming empowered and improving the livelihood of their families and communities. Fair Trade Winds is a family-owned business with brick and mortar locations around the country in addition to an online shop.

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18. Fair Indigo

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Based In | Wisconsin, USA & Chiclayo, Peru
Ethics | Organic cotton, nontoxic dyes, fair living wages for artisans, gives back
Best For | Organic basics
Product Range | Adult apparel, loungewear, accessories
Size Range | XS–XXL; up to US 20
Price Range | $-$$

One thing that is often overlooked when shopping for sustainable apparel is the quality and longevity of an item. Fair Indigo is committed to creating clothes that will last upwards of five years—like the Forever Organic Tees (available in a variety of styles and earth-friendly dyes). The brand's garments are made with organic Peruvian Pima cotton, grown on a family farm and harvested by hand. With an emphasis on quality apparel, sustainable and ethical practices, and free shipping options, it's one of our go-to shops for affordable organic basics and artisan-made accessories. 

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19. Vetta

Based In | California, USA
Ethics | Some made in the USA, sustainable materials, ethical production practices, recycled packaging
Best For | Capsule wardrobe pieces
Product Range | Women’s apparel
Size Range | XS–XL; up to US 18
Price Range | $$–$$$

Vetta is on a mission to help you build a more thoughtful wardrobe with its innovative shopping model: you can buy a long-lasting five-piece capsule collection that translates into 30+ outfits. Or, you can shop pieces individually and build a custom timeless wardrobe that you’ll be wearing for years to come. Vetta chooses sustainable, recycled, and deadstock fabrics, and its LA-based partner factory gets 70 percent of its energy from solar power. Most of the buttons and elastic are made in the USA, too.

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20. Christy Dawn

Based In | California, USA
Ethics | Ethically made in USA & India, organic & deadstock fabrics, regenerative farming practices
Best For | Petite & extended sizing dresses
Product Range | Women & baby’s apparel, footwear, accessories; maternity-friendly
Size Range | XS–3X; up to US 24
Price Range | $$$–$$$$

Christy Dawn hopes only to take inspiration from Mother Earth—and nothing else. This sustainable brand works primarily with deadstock or surplus fabric that would otherwise be wasted along with organic cotton, rather than conventional textiles. Most recently, Christy Dawn has taken it a step further to invest in regenerative farming practices through their Farm-to-Closet initiative in India. There’s so much to love here, from a line of petite and extended sizing to maternity-friendly pieces.

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21. Hackwith Design House

Based In | Minnesota, USA
Ethics | Made in the USA, made-to-order, inclusive sizing, limited-run batches
Best For | Investment pieces
Product Range | Women’s apparel, swimwear, accessories
Size Range | XS–4.5X; up to US 28
Price Range | $$$–$$$$

Minnesota-based Hackwith Design House is designing pieces with one goal in mind: for that piece to be your favorite. The apparel, made in the USA, features simple and clean basics for every season. Plus, the company offers swimwear and inclusive size options. Many of the products are made-to-order, reducing the brand’s waste and ensuring that your piece is thoughtfully one-of-a-kind. Hackwith Design House’s soothing, always-in-style color palette makes it perfect for the minimalist looking to invest in clothing that will last a lifetime.

Shop Hackwith Design House

22. Back Beat Co.

Based In | California, USA
Ethics | Many made in USA, ethical production, GOTS certified organic cotton, sustainable materials, recycled packaging
Best For | Tencel & hemp apparel
Product Range | Women’s tops, dresses, pants, sweaters, jumpsuits, accessories
Size Range | XS–XXL
Price Range | $$–$$$

Back Beat Co. is a one-of-a-kind brand that aims for effortless Cali skater or surfer vibes. Using fabrics like recycled cotton, hemp, and Tencel, it crafts fashion basics that are a staple to any closet. Based in Los Angeles, the apparel is made with small family-owned businesses while also keeping a low environmental footprint, and some are ethically made in India as well. Plus, it uses recycled paper mailers and compostable bags when shipping. You’ll be so glad you add this affordable brand to your rotation.

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23. Levi’s

Based In | California, USA
Ethics | Ethically produced, sustainable practices & materials, gives back
Best For | Children & teen’s denim
Product Range | Adult & children’s apparel, accessories
Size Range | XXS–XXL; up to US 26
Price Range | $–$$

A global leader in not just denim but in apparel at large, Levi’s is available in more than 100 countries worldwide. Donned by cowboys, presidents, and everyone in between, Levi’s is known for being the face of denim. And the team has always been at the forefront of change and progress: The brand touts eco-friendly and sustainable practices like recyclable denim, ethically sourced cotton, and innovations to reduce water use, in addition to giving back to its workers and community organizations alike. Find apparel (some discounted secondhand!) for the entire family that continues to stay “in”...and lasts.

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24. Cuyana

Based In | California, USA
Ethics | Slow fashion, supports artisans, 95+ percent sustainably made, give-back program
Best For | Chic minimalist wardrobe essentials
Product Range | Women’s apparel, loungewear & sleepwear, accessories
Size Range | XS–XL; up to US 14
Price Range | $$$–$$$$

Cuyana is an essential brand for the modern woman seeking to build her wardrobe on the “fewer, better” principle—so if you’re looking for elegant and long-lasting capsule pieces, Cuyana has what you’re looking for. This global fashion brand creates each piece with integrity and kindness from the highest-quality materials in Europe, South America, and the United States. We love the Lean Closet initiative, where Cuyana makes it easy for you to donate clothing to women in need in exchange for credit towards your next Cuyana purchase.

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25. Petite Studio

Based In | New York, USA
Ethics | Ethical & small batch production, sustainable fabrics, low waste
Best For | Petite garments
Product Range | Women’s apparel, outerwear, accessories
Size Range | XXS–L
Price Range | $$$

At Petite Studio, it takes an average of 20 hours to produce a single garment. That’s because the NYC-based brand is passionate about creating capsule wardrobe items and small-batch staples. This petite-focused clothing collection is carefully crafted in an ethical factory, located in Jiangshan, China (the founder’s hometown). Employees work 40 hours per week (with hour-long lunch breaks), receive health care and vacation time, and are even obligated to take a 30-minute nap break every shift. 

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26. Encircled

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Based In | Toronto, Canada
Ethics | Certified B Corp, ethically made, eco-conscious fabrics, upcycling, small batch production
Best For | Convertible clothing for travel
Product Range | Women’s apparel, multiway garments
Size Range | XS–XXL; up to US 20
Price Range | $$

Encircled is on a mission to help you pack lighter and do more with less. It creates clothing that is versatile in design with fabrics that are as comfortable and travel-friendly as they are good for the earth. Encircled takes a mindful and slow approach to design, producing only what is needed. It incorporates sustainable practices into everything it does from upcycling leftover fabric to using recyclable packaging. We love Encircled’s video tutorials on how-to wear its pieces multiple ways.

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Based In | California, USA
Ethics | Ethical manufacturing, recycled & organic materials, gives back
Best For | Flowy dresses & jumpsuits
Product Range | Women’s apparel, activewear, swimwear, & loungewear
Size Range | XS–XL; up to US 12
Price Range | $$–$$$

LACAUSA doesn’t just have a standout clothing collection; this brand is equally as creative with its name. La Causa is Spanish for “The Cause,” and the name also represents the company’s Los Angeles location. (LA, CA, USA, get it?) Whether you’re shopping for a flowy dress reminiscent of warm, breezy weather or you’d prefer a silk jumpsuit to pair with your favorite mules, this ethical and sustainable brand is where classic meets comfort. Most garments are made in LA, and for the apparel crafted overseas, the brand ensures fair factories, living wages, and healthy working conditions for all. LACAUSA gives back quarterly to partnered charities.


28. Indigenous

Based In | California, USA
Ethics | Artisan-made clothing, ethically made, organic & natural materials
Best For | Organic capsule wardrobe pieces
Product Range | Adult apparel, outerwear, accessories
Size Range | XS–XL; up to US 16
Price Range | $$–$$$

Indigenous makes and sells organic and fair trade clothing for all genders. The ethically made eco-fashion brand supports 1,000+ talented artisans around the world. With high-end techniques and attention to detail, each artisan uses their skills to create beautiful clothing. The company uses organic cotton, free-range alpaca, and low-impact dyes to ensure its clothing has a positive impact on the planet and the wearer.

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29. People Tree

Based In | London, UK
Ethics | Fair Trade Certified collections, PETA-approved vegan, organic & biodegradable materials. give-back box
Best For | Affordable fair trade clothing
Product Range | Women’s apparel, activewear, sleepwear, accessories
Size Range | S–L; up to US 16
Price Range | $–$$ 

People Tree is recognized by consumers and the fashion industry alike as a pioneer in the fair trade and sustainable fashion movement. It’s long been one of our favorite go-to shops for responsibly made fashion. For over 20 years, the brand has partnered with fair trade artisans and farmers in recovering nations to produce a wide collection of ethical and eco-wear. The collection ranges from the perfect lightweight organic cotton sundresses to workwear, jumpsuits, yoga wear, and more. Based in the UK, People Tree ships globally.

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30. MATE The Label

Based In | California, USA
Ethics | Natural & organic materials, made in the USA, eco-friendly packaging, gives back
Best For | Casual essentials
Product Range | Women’s apparel, loungewear, sleepwear, accessories
Size Range | XS–3X; up to US 20
Price Range | $–$$$

MATE The Label wants you to “dress clean.” And the company makes it easy to do just that by only using natural and nontoxic materials when crafting its clothes—like 100 percent linen & organic cotton and low impact dyes. Whether you’re looking for a sweat set or maxi dress, all the pieces are cut, sewn, dyed, and shipped (in eco-friendly packaging) from downtown Los Angeles. Plus, MATE’s factories are less than 10 miles from its headquarters, so the company is keeping its carbon footprint low.

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31. Vege Threads

Based In | Victoria, Australia
Ethics | Eco-friendly materials & dyes, limited batches, locally & ethically made, gives back
Best For | Everyday basics
Product Range | Adult apparel, denim, activewear, swimwear
Size Range | XS–XL; up to US 10
Price Range | $$–$$$

Whether you’re opting for the socks and long sleeves made of Merino wool or the crop tops and wide-leg pants created from a blend of hemp and organic cotton, Vege Threads’ collections are manufactured 100 percent in Australia. Plus, the intimates make use of deadstock fabric, the yogawear is colored with plant-based dyes, and the swimsuits are made from recycled nylon. By working with local knitting mills and producing in limited numbers, you can rely on Vege Threads for sustainability and style.

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32. Two Days Off

Based In | California, USA
Ethics | Woman-owned, natural & deadstock fibers, ethically made in small batches, plastic-free packaging, carbon-neutral, inclusive sizing
Best For | Made-to-order & small batch basics
Product Range | Women’s apparel, accessories, bath & body, home goods
Size Range | XS–4XL; up to US 26
Price Range | $$–$$$

Two Days Off is a woman-owned and operated brand out of Los Angeles. The brand’s dreamy line of linen, cotton, and hemp basics are made with natural fibers or deadstock fabrics, which can be recycled or biodegrade after use. Most basics are made to order or crafted in small batches, so it’s responsibly made without excess waste. All orders ship plastic-free and the business is carbon-neutral; it’s as sustainable as you can get! We love the Core Collection for when it’s time to upgrade our capsule wardrobe.

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33. Jenni Kayne

Based In | California, USA
Ethics | Ethically made, living wages, natural & recycled materials, sustainable practices, gives back
Best For | Timeless, feminine classics
Product Range | Women & children’s apparel, outerwear, sleepwear, loungewear
Size Range | XXS–3X; up to US 24W
Price Range | $$$–$$$$

For quintessential California-inspired style, we love Jenni Kayne. This apparel and lifestyle giant crafts stunning silhouettes, timeless classics, and cozy layers for a neutral, effortless wardrobe. Ethically made (and locally sourced whenever possible), the Jenni Kayne team has also recently implemented recycled and sustainable knitwear. Plus, it gives back to organizations like Baby2Baby and the NRDC—so you’re investing in both high-quality and impact. We love the brand’s take on merino wool, cotton, linen, and cashmere for the luxury fashionista.

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34. Sotela

Based In | California, USA
Ethics | Ethically made in USA, eco-friendly fabrics, made-to-order, recycled packaging, inclusive sizing
Best For | Flexible & fitting apparel
Product Range | Women’s apparel, outerwear, accessories
Size Range | 0–30 (see sizing details here)
Price Range | $$–$$$$

As women, our bodies change and fluctuate every single day; whether it’s from bloating, weight change, or pregnancy, the list goes on and on. The team behind Sotela wants you to celebrate your body in any and all forms. Its line of body-positive women’s apparel uses flexible sizing so that your body can look relaxed and confident in any outfit, any day. All of the apparel is made in-house in its LA studio, utilizing eco-friendly fabrics like Tencel & linen whenever possible, and shipped to you in recycled packaging.

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35. ADAY

Based In | New York, USA
Ethics | Designed for longevity, OEKO-TEX & Bluesign approved factories, recycled & responsibly sourced materials, solar power, gives back
Best For | Comfortable elevated workwear
Product Range | Women’s apparel, loungewear, accessories
Size Range | XS–XL; up to US 18
Price Range | $$–$$$$

For polished workwear that feels more like breathable loungewear, ADAY has you covered. The brand’s minimalist aesthetic is matched with eco-friendly fabrics like LENZING? Modal and regenerated REPREVE? polyester. We love that many of their factories are majority solar powered, use recycled materials, and recycle the water used during production. Designed to be seasonless and with a focus on ease-of-wear (hello, wrinkle-free fabrics), ADAY’s pieces are sure to live a long life in your closet.


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